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Dainik Bhaskar Presents '‘Non – Metros: Driving The Economic Resurgence’ - An e4m Webinar
exchange4media Group in collaboration with Dainik Bhaskar Group is curating a series of webinars called ‘Non – Metros: Driving The Economic Resurgence’ where we focus on how the Tier II and Tier III cities in India are likely to lead the recovery from the pandemic and emerge as drivers of growth.

Date: Thursday, October 15, 2020
Time: 4 p.m. to 5 p.m.

The topic for the webinar discussion is, “Non- metros: Buoyant With Festive Demand.”

Panellists:

Minoo Phakey, Senior General Manager-Marketing, Dabur India Ltd
Girish Agarwal, Promoter-Director, Dainik Bhaskar Group
Satyajit Sengupta, CCSMO - Sales & Marketing, Dainik Bhaskar Group
Shashi Sinha, CEO - India, IPG Mediabrands
Vikram Sakhuja, Group CEO, Madison Media and OOH
Vivek Srivatsa, Head of Marketing - Passenger Vehicle Business Unit (PVBU), Tata Motors

Session Chair: Nawal Ahuja, Co-founder, exchange4media Group


The topics for the discussion would include:
• Post lockdown being lifted/eased, non-metros have displayed higher resilience than the metros
• The festive spend constitutes significant part of discretionary spends in India
• Non-metros brim with activities during festive celebrations.
• Positive buying sentiments are being observed in the non-metros for the upcoming festive season
• It is expected that the festive demand will pace up the economic activities further in non-metros

Oct 15, 2020 04:00 PM in Mumbai, Kolkata, New Delhi

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